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Fro-Yo Craze Continues

Trying to eat more healthful in the new year?

Then, you’ll be glad that the frozen yogurt craze that came, went, and returned, continues to be more than alive and well in 2009.

Yogen Fruz, established in 1986 in Toronto, now has more than 1,100 locations in more than 20 countries, and that includes the United States.  The fro-yo company is making a push into Northern California, having opened a cafe in San Francisco in 2008 at 3 Embarcadero Center. Now, it’s about to open one early this year in San Jose at the Westfield Oakridge Shopping Centre.

What distinguishes Yogen Fruz from other fro-yo joints is its “Blend It” option. It’s akin to mix-in ice creams, with your choice of low-fat, non-fat, or no-sugar added frozen yogurt custom blended with your choice of flash-frozen fruit. If soft-serve is more to your liking, you can get that, too, with your choice of toppings.