Zanotto’s Monthly Wine Dinners — A Deal If There Ever Was One

Chicken with sage, figs, and pancetta -- served at a supermarket.

Imagine a six-course dinner with six wine pairings — for all of $35 per person.

You don’t have to don fancy duds to enjoy it, either. But you do have to make reservations early, as it sells out faster than you can uncork a bottle of Chardonnay.

Zanotto’s Family Market in San Jose’s Rose Garden neighborhood may very well have the best wine tasting deal around.

The family-run supermarket, which has been in business since 1967, offers the wine dinner every last Wednesday of each month. Tickets go on sale three weeks before, and usually sell out within the first week. Indeed, since the store started hosting these dinners 30 months ago, 29 have sold out.

“We just wanted to create a casual learning experience with great food and wine,” says store Manager Fred Zanotto.

Wednesday was always the store’s slowest day, Fred Zanotto explains. So, he decided to start holding wine tastings to try to entice more shoppers into the store. They proved so successful that he decided to add dinner to it, too.

It's almost a sell-out crowd.

Picture a neighborhood block party held inside a grocery store. That’s what this fun, lively dinner is like, where so many folks are regulars, attending each and every one.

Tables are set up inside and out (except for the winter) to hold 237 people (129 in winter). Folks, who have purchased tickets ahead of time at the store or over the phone, start lining up early by the ice cream freezers to get the best pick of seats, which are first-come, first-serve. Reserved seats are only available if you have a party of six or more.

The tables are draped with floral cloths that can be purchased in the store. The food, served family-style, is arrayed on pretty, rustic platters, which also can be purchased at the store. Fred Zanotto’s two sisters-in-law, who normally man the store’s deli, create the food to pair with the wines. Many of the ingredients — you guessed it — can be purchased at the store.

Cutlery and plates are of the plastic variety. And you get only one wine glass. But that just adds to the informal charm of the event.

DeRose Vineyards was featured at the September wine dinner.

The wineries featured each month are from all over the world. But six months of the year are dedicated to spotlighting local wineries.

The wine dinner I attended in September featured DeRose Vineyards of Hollister. The winery has 100 acres of vines, including 40 acres that are dry-farmed. Those vines, which get no water, produce intensely fruity wines, says winemaker Pat DeRose.

The wines poured that evening included the Parrone 2007 Sparkling, DeRose Chardonnay 2006, Continental Cabernet, Cabernet Franc, Nick DeRose Sr. Zinfandel 2006, and the Negrette 2006. The latter, made from 115-year-old vines, is such a rarity these days that even in its native France, there are less than 100 acres grown there today. DeRose grows 10 acres that are dry-farmed. The result is a wine bursting with jammy plum and berry flavors, and gentle tannins.

Zanotto’s also provides recipes to take home from each event. Dinner that night was as follows:

* Cheese plate with California teleme, and Casablanca goat gouda

* Crab raviolis with fresh crab and shrimp

* Chicken and pancetta with fresh figs

* Pulled pork sliders with North Carolina-style coleslaw

* Montana Ranch grilled tri-tip with fresh tomato salad

* Espresso brownies topped with SheerBliss BlissBites (pomegranate ice cream bonbons the store just started carrying)

As regulars joked to me, “If you leave hungry, something is wrong with you.”

Fruit and cheese plate.

Pulled pork sliders with tangy slaw.

Tri-tip with cherry tomatoes.

How is the store able to offer such a meal deal for only $35?

It’s because the wine poured during the evening is donated by the featured winery, which hopes to more than make up the difference in sales of wine at the end of the night. In fact, the night I was there, more than 40 cases of wines ended up being sold. The prices are discounted for the evening, too. For instance, I bought a bottle of the Negrette 2006 for $26.99 that night; on the winery’s Web site, that same bottle sells for $46.99.

Zanotto’s hosts two other events monthly: A beer tasting the third Wednesday of each month during the summer. For $20, you get to taste 12 different beers, plus all the soup bar and salad bar offerings you can eat, along with a buffet of paninis, empanadas, enchiladas, and other entrees. Then there is the “Wine Down Wednesday” event that is held the second Wednesday of each month except for November and December. Like the beer event, $20 will get you tastes of 12 different wines, plus a similar spread of food.

To be put on the email list for future wine or beer events at the store, send a note to debbie@zanottos.com or call the store at (408) 294-9151.

You’re guaranteed a good ol’ time.

Espresso brownies with fresh raspberries and pomegranate ice cream bonbons.

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22 comments

  • That’s really awesome. I wish grocery stores around here did something similar because that sounds like it would be a lot of fun.

  • This six -event at $ 35 worth it! I see interesting pairings with the wines …but I don’t understand how someone can leave hungry with all these delights 😉

    Cheers!

    Gera

  • What a great idea! The food looks terrific – It would be great if the grocery stores here in NYC would do the same thing too!

  • Wow, what a great event. Fun!

  • What a wonderful Idea I wish that we had those kind of event here ATL So much Fun!

    Have a wonderful Day ~

  • Food Gal – the phone number you provided is incorrect!

  • Oooh, I bet you’ve made it even harder to get tickets for this now! 😉 That dessert brownies with the bonbons on top is just too ridiculous!

  • Phone number has since been corrected. See the new one above.

  • This event sounds awesome! Right now I’m mainly taking mental (okay, computer) notes of all the great places you are writing about until the toddler gets a bit older and can be left with a babysitter at night…

  • That sounds like a lot of fun! And, it sounds like a great way to taste several wines in one evening. Someone should start doing this in Austin!

  • The pulled pork sandwich with slaw looks so so GOOD! Thank YOU so much for posting this. I used to live near S. Bascom, so I’m familiar with Zanottos. Will definitely ask them to add me to their email list for future events.

  • Gah! I wish I had known about this before we left for Malaysia!

  • Wow! that is quite a deal for sure! Wish I was in the area!

  • Wow. That grocery store sure kicks Whole Food’s ass with the wonderful choices and prices!

  • I love Zanotto’s! And I love that you’re giving them a well-deserved shout out. The grocery store screams family, and organizing a dinner inside the place makes it unlike any other!

  • Mr. K goes to their salad bar all the time, but had no idea they had such great after work events. I have to figure out how to meet him after work sometime, what deals!

  • Having enjoyed these events for over three years we can assure you that every one is unique and the food is always remarkable. The service is personal. No matter what wine or winery there is always a bargain to be had as well as some very fine wines. The Zanotto’s make you feel like family and it’s a joy to be considered a part of this family. Carolyn come back anytime. We thoroughly enjoyed your company.

  • Gwen & Richard: Thank you so much for welcoming this solo diner at your table for my first Zanotto’s wine dinner experience. The food was so unbelievably plentiful, and the wines so much fun to try. But really, none of that would have mattered if the company hadn’t been so warm, entertaining, and just plain fun. Thanks for being such great company that night.

  • Foodgal: Thanks to your tip I was able to make last night’s dinner, which was excellent. The theme was “A Taste of Italy” which included (1) clam mousse and marinated shrimp (2) antipasto plate (3) veggie frittata with sausage and pancetta (4) pasta with red sauce (5) pork steaks with potatoes and chestnuts (6) rib-eye steak, and finally, cookies! Great company and wonderful hosts!

  • Judith: I’m so glad you got a chance to experience the wine dinner. Wow, what a spread of food you had, too. It’s like they say, “You never leave hungry there.”

  • Foodgal – followed your recommendation and tried the December dinner. Wonder if you had a one time experience they can’t repeat. Some of the food, not all of it was quite tasty. Wine was marginal, pours stingy, long waits between courses and bitter cold. Not that Zanotto’s controls the weather, but wonder if they should have sold out the indoor seats and stopped there. Greed kills. Disappointing at best.

  • Bejoyful: Oh no! That does not sound good. The stingy pours I’m surprised at. The wine that is poured is donated by the winemaker, so I’m wondering if December’s particular winemaker didn’t donate quite as many bottles as some of the other winemakers in the past?

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