Thursday, 23. February 2012 5:25
It used to be a place you’d never venture on a whim.
No, the Dining Room at the Ritz-Carlton, high atop San Francisco’s blue-blood Nob Hill, was reserved for special times, when you got dressed to the nines to celebrate a planned, lofty occasion.
Those times have changed — dramatically.
The prim-and-proper Dining Room, the last of those concept restaurants at any Ritz-Carlton, finally was bid adieu late last year. In its place, the swank Parallel 37 opened, named appropriately enough for the geographic latitude running near the Bay Area.
With cocoa banquettes, bare tables and a focal point wall aglow with the image of a backlit oak forest, the new restaurant has gotten a fresh, contemporary makeover. It has a much larger bar, too, complete with two flat-screens, something unthinkable before. And parking for the restaurant has been dropped to a reasonable flat-rate of $10 to lure more folks to drop in on a regular basis.
Amid this whirlwind of change, one constant has remained, thankfully. Executive Chef Ron Siegel, who has been at the helm since 2004, is still in charge.
“I like the new look,” he says of the transformation of his restaurant. “The other was a little stuffy. People in San Francisco love to eat out and to them, this has the right feel now. I like the energy it has.”
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