Category Archives: New Products

The Real McCoy

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Yes, this bumpy little root that’s no bigger than my thumb is the real-deal wasabi.

If all that you’re used to is the common toothpaste-like blob of horseradish, mustard and green food coloring found on sushi plates almost everywhere, then you deserve to treat yourself to the real thing.

I picked up this little guy at Nijiya market in Mountain View, where the fresh, very perishable, and very pricey and very difficult-to-grow root can be found regularly in the refrigerator case next to the packages of neatly sliced raw fish.

It’s imported from Japan and sells for $55.99 a pound. Fortunately, this tiny specimen, weighing in at all of .055 of a pound, set me back only $3.08.

With real wasabi, you still get nasal-tingling burn, but not nearly as explosive as that from the imitation paste. In fact, I have no problems eating a little of the grated wasabi root straight. But I’d be hard pressed to do that with the out-of-the-tube stuff without tearing up. With real wasabi, there is more nuance — an almost floral quality and subtle sweetness. It explodes on your palate, but the heat dissipates quickly, unlike the fake stuff.

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Time for Cake, Cheese & Sorbet

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The cakes:

As in cupcakes, whoopie cakes and other classic cakes you’ll find at the new SusieCakes bakery, which has opened its first San Francisco location in the Marina district, a short hop from the Hilton at Fisherman’s Wharf.

This marks the second branch of the Los Angeles bakery, which has opened up North. The first one debuted in January in Greenbrae in Marin County.

The new Marina bakery will celebrate its grand opening on June 26, 2 p.m. to 5 p.m., with an old-fashioned sock hop, featuring ’50s tunes, kids activities, a costume contest, tasty treats, and prizes, including a raffle for a one-year membership in the SusieCakes “Cake of the Month” club.

The cheese:

Have you spotted these adorable truncated 1966 VW buses done up to resemble baby loaves of Tillamook cheddar?

My hubby actually saw one recently and had to do a double-take. See for yourself as Tillamook’s “Love Tour” continues through June 25 in the Bay Area.

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New Happy Hour, Good-For-You Granola, Seafood Fund-Raiser & More

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On the Peninsula:

If you haven’t yet checked out Junnoon’s swank revamped cocktail lounge, now’s the time to do so at the downtown Palo Alto restaurant’s new extended “Happy Hour,” every Thursday, 5 p.m. to 7 p.m.

Starting June 17, the 15-seat lounge rolls out its new “Street Food Meets Bollywood Beats”, which will feature DJ tunes, two-for-one cocktails and Indian street food-inspired bites. Sip a Mumbai Mojito while nibbling on “Darjeeling Steamed Wontons” ($9) or “Tangy Semolina Shells” ($8).

June 25-26, Marché in Menlo Park will spotlight Pacific seafood on its menu with proceeds to benefit the Gulf Coast cleanup.

The four-course menu will include the likes of “Confit of Half Moon Bay Albacore with Olive Oil Pudding and Kalamata Granité” and “Hawaiian Mero Bass and Local Abalone with Porcinis.”

Price is $80 per person with an additional $59 for wine pairings. Ten dollars from each dinner sold will be donated to the Louisiana Bayoukeepers, members of the Waterkeeper Alliance, which have been the first line of defense against this oil leak disaster. Donations will help pay for clean-up supplies, protective gear, emergency office space and food for volunteers.

The Asian Chefs Association, which will be cooking up a storm at the James Beard House in New York on Oct. 4, will be preparing a preview dinner June 27 at Chef Chu’s restaurant in Los Altos.

The five-course dinner will give you a taste of what the chefs have up their toques even if you can’t make it to New York for the real deal. Dishes include crab Napoleon with Kobe beef and foie gras butter sauce by Jackson Yu of Live Sushi Bar in San Francisco; and kaffir lime broiled scallop with asparagus, gobo and corn pudding by Scott Whitman of Sushi Ran in Sausalito.

Price is $100 per person. Reservations must be made in advance by calling (510) 883-9386 or emailing chau@chilipepperevents.com.

Galaxy Granola of San Rafael, which touts its healthful granola as having about 70 percent less fat than its competitors, wants you to trade in your fatty foods for good-for-you ones.

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My Ode to New York Times Food Writer Kim Severson

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Before I ever met food writer Kim Severson, I wanted to hate her.

Oh, don’t get me wrong. I’m not normally a hater. Not at all.

But imagine two athletes playing the same position, yet on opposing teams. There’s just a natural rivalry that develops.

That’s what I felt initially for Kim, now a New York Times food journalist, who years ago, was a food writer for the San Francisco Chronicle, when I was the same for the competition, the San Jose Mercury News.

She started her career as a hard news reporter, before switching to food writing. I had done the same. I’d turn up to events, only to find her there, too. I’d finish writing a story, only to find she’d just done a similar one — often far better, too. I’d be nominated for a writing award, only to find out she was up for two of them in the same competition.

That’s why I wanted to hate Kim Severson.

That is, until I actually met her, of course.

Because I ended up liking her immensely from the get-go.

When you compete head-to-head with someone on a pressure-packed field, there’s a tendency to build them up in your mind into something that they’re not. It’s a great motivator that propels you onward to try to beat or surpass them. But then reality sets in, and you realize that what you truly feel for this person is not envy or hatred, but the utmost admiration.

And that’s really what I felt for Kim from the moment I first laid eyes on her byline. The woman can flat-out write. She can turn a phrase like no one else, bringing you to tears one moment, and sending you into convulsions of laughter the next. That’s no more evident than in her new autobiographical book, “Spoon Fed” (Riverhead Books), a brave, revealing look at one of the nation’s most gifted food writers and the iconic female cooks who taught her valuable lessons along the way.

As I turned the pages, it was stunning to realize that Kim, whose talents strike fear in so many other food writers like myself, was herself so full of self-doubt and anxieties about her own abilities. Worse yet, she wrestled with all that while battling alcoholism when living in one of the premier wine capitals of the world — Northern California.

Even if you’ve never been fortunate enough to meet Kim in person, you come away from her book with so much respect for a woman who is ballsy, smart, resilient and generous of spirit.

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Empanada Mania

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They may not be the next cupcake — yet.

But empanadas, those tasty half-moon-shaped, filled hand-pies, sure are now turning up in a lot of places in the Bay Area.

Andres Franklin, 38, grew up eating empanadas in his native Puerto Rico. For years, he also made them at his Bay Area home for friends and family, using his Mom’s recipe.

In Puerto Rico, he could easily satisfy his empanada cravings anytime, anywhere. In the Bay Area? Not so much.

Whenever he’d go out for a quick lunch during work, he’d find plenty of sushi, sandwiches and burritos — but never empanadas. So, the Haas School of Business grad, who went on to be senior director of development for LeapFrog for five years, gave up the corporate life this past January to launch his own food company, Mas Empanadas.

For a month, he worked with San Francisco Chef Joey Altman to perfect dough and fillings for these baked empanadas, which are designed to be large  enough so that one makes for a satisfying meal on the go.

The first week, Franklin sold 24 empanadas to cafes and grocery stores. Two months later, he was up to nearly 800 sales a week.

Now, you can find his 11 different empanadas (savory ones such as roasted chicken and sweet ones such as a pineapple-mango-banana-coconut one) at Real Food Company locations in San Francisco and Sausalito; Blue Fog markets in San Francisco, Apollo Cafe in San Francisco, and Mill Valley Market in Mill Valley.

The empanadas are made fresh four days a week at a commercial kitchen in San Rafael. At 5 a.m., a cook starts making them all by hand. By 1 p.m., Franklin is loading up his car to personally deliver them to wholesale outlets, which sell them to the public for about $5 each.

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